Company Profile

Electronics Link Japan builds footprint at TW09

Wednesday, November 25th, 2009

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Electronics Link Japan is a UK company that offers services to UK technology firms to help them develop business in the Japanese market. Its business has been built following on from the good work that the UKTI does when they introduce companies and have their first meetings. The company then offers services following on from that to take the business to an advanced level.

Steve Crane, CEO, said, “I’ve taken the opportunity to meet with all the Japanese delegates and the one-to-ones have proved so valuable. I’ve had 6 meetings which have given me time with absolutely key people, which would probably have taken me months to organise outside of an event like this”.

Crane explained that his second objective was to meet with a number of clients exhibiting at TW09, and to connect with others who might be a good fit for the Japanese market and let them know what Electronics Link Japan does in the Far East.

“There are so many high value, key people in the same place at the same time that it makes for a really efficient couple of days”, he added. “I wouldn’t claim that I’ve already broken deals, but certainly I’ve made some fantastic connections that will allow this”.

Interview with David Mooney from Drallim Industries

Tuesday, November 24th, 2009

David from Drallim Industries describes the products he creates, and how innovation is a key aspect in his work.

Interview with Professor Furber, from the University of Manchester

Tuesday, November 24th, 2009

Professor Furber from the University of Manchester discusses his latest project, Grand Challenges.

Codeworks Connect – promoting digital businesses in the North East

Tuesday, November 24th, 2009

codeworksconnectCodeworks Connect is the trade association working with more than 300 companies in the North East. Set up in 2004, they provide expert advice and support to businesses of all sizes – whether single-operators or FTSE 100 companies – helping companies working in the fields of web design, IT solutions, graphic design and pretty much everything else that fits under the digital umbrella.

From regular networking events such as the monthly ‘think and drink’ meetings to coordinating specialist advice, Codeworks Connect helps their members to realise their potential. They are also the organisation behind the prestigious annual Thinking Digital event, which attracts speakers from around the globe, proof (if any was needed) that they have the world-class experience and expertise to support their member companies in their sector.

Twenty people from fifteen Codeworks Connect member companies have attended TechnologyWorld09; the delegates we spoke to explained that the Codeworks Connect team taken pains to provide everything that would be necessary for them at the conference, booking hotels, organising meetings and setting up meetings that may well lead to potential partnerships.

Jill Newey, Managing Director of business development and project management agency Rise, explained that the networking opportunities at TechnologyWorld09 have been key for her business. She found that it has been as valuable to meet other Codeworks Connect member companies as it has been to meet other companies at the event – by sharing the experience and attending TechnologyWorld09 as a group, they have found potential opportunities for working together.

Wladimir Baranoff-Rossine is at TechnologyWorld09 to represent CannyBill, a web-based invoicing and billing solution for businesses and web designers. The idea for the company came about 18 months ago, after Wladimir’s web design company did some work to launch an e-commerce company. Looking for to improve brand awareness and meet new people, Wladimir explained that Codeworks Connect helped his company to attend the event when costs might otherwise have been prohibitive.

 Ross Conney, a representative from premium spam and virus filtration company emailcloud, said that attending TechnologyWorld09 alongside other Codeworks Connect members had not only been financially viable but had also been much more practical – his company doesn’t necessarily need a stand of its own to demonstrate its product, and sharing the Codeworks Connect stand with other brands gave him the chance to attend a show without a huge financial investment. He also commented that, out of the nine business leads he has made so far, two have been with other Codeworks Connect companies; like Jill, he believes that getting to know other member companies will for many brands be just as valuable as any other contacts they make at events such as TechnologyWorld09.

 Other Codeworks Connect member companies attending TechnologyWorld09 include: 

Pebble, Komodo Design, Rozmic, Auto Sum Accounts, Orange Bus, Orangepanda, Oolioonline.com, STCS, 5G Technologies Europe

Company profile: Games for Life

Tuesday, November 24th, 2009

gamesfor_lifeGames for Life is a UK company providing a range of ‘mind-controlled’, brain-training computer games for children that are not only educational but can help to tackle the symptoms of attention-related disabilities.

While at university, Director Ian Glasscock – specialist in psychology and cognitive neuroscience – researched technologies that could sense human sensory activity. Fascinated by the monitoring of brain activity, he discovered that certain technologies were actually capable of improving attention spans and, working with his daughter to test the effects of these technologies, Games for Life was born in June 2008.

The games themselves involve a headpiece, which is fitted with sensors in order to non-invasively monitor electrical activity in the brain, linked to a computer. When the wearer is completely focused, characters within educational game will move effectively to complete various tasks – however, whenever concentration is lost, the characters will simply stop.

“It’s the same premise as physical exercise,’ explains Ian. “This really is ‘brain-training’. Other brain-training technologies out there don’t necessarily require the user to be focused. You can use them whilst listening to music, or while the TV is on in the background. But when playing our games, the child really has to concentrate properly, and this is what can help to improve the symptoms of attention-related disorders.”

In July this year, Games for Life completed a study with Hertfordshire County Council schools. The results (which are to be released very shortly) were positive, showing that pupils experienced a reduction in the symptoms of attention-deficit disorders, and Ian hopes that parents and educators will become increasingly aware of technologies that can provide a non-medical solution to these learning disabilities.

“What’s frustrating for me is that parents visit my lab on a weekly basis, unaware that technology can offer a non-medical alternative to their child’s condition,” he explains, conscious that some parents and children would rather not take medication. “They don’t realise that there are alternatives. But what inspires me is using pioneering technology to provide a real-life, real-world solution.”

For Ian, TechnologyWorld09 has not only been a chance to see what innovations are taking place in the UK, but also what government-related support infrastructures are available to growing UK technology companies. “We’ve found them to be extremely supportive,” he explains. “It’s a chance to speak to someone who knows more than I do about business support.” 

Zuztertu aiming to make its mark on education sector

Tuesday, November 24th, 2009

Zuztertuu2 Zuztertu, a little-known firm making apps for the iPhone, is hoping to make a big splash in the educational space.

The company, which has been self-funded by CEO Gerlinde Gniewosz, currently has over 30 apps available covering a multitude of topics from The Beatles and architecture to accounting.

Speaking at TechnologyWorld09, she explained that Zuztertu had grown out of a love for all things mobile, with the concept being developed around Christmas of last year and it’s first app having gone live back in February.

“Mobile technology is fantastic but there used to be issues with user interfaces and getting apps onto mobile devices,” Gniewosz added, “with even the experts taking days to figure these thing outs.”

However, with the arrival of the iPhone she realised that things were about to change in a big way.

“Obviously it set a whole new benchmark and fixed the user experience with the touch screen and the ability to get an app within seconds with just a couple of clicks.” (more…)

Mobile VCE – Green Radio

Tuesday, November 24th, 2009

Greenradio_201

With a growing global population comes an added burden on wireless networks. Increased traffic from the developing territories in turn leads to the need for larger workforces and greater carbon emissions. In a world striving for a greener future, increasing the efficiency of mobile networks is a burning issue for the mobile sector.

Enter Mobile VCE and their visionary Green Radio research program. They hope that their findings will lead to a 100-fold reduction in power consumption for mobile networks, as they push for the sector to move towards sustainable, renewable resources.
They have found a Base Station to be the most energy intensive component of a 3G mobile network, requiring an input of 500w to output just 40w. If mobile networks were to implement widespread adoption of Solar PV power, massive cuts to greenhouse gases produced by Base Stations could be achieved. “Carbon credit” incentive schemes that reward companies that most successfully cut their emissions are also other options that could help achieve the Green Radio program’s aims.

As Simon Fletcher of Mobile VCE said “We’re looking to clean our own shop before we start evangelising to other sectors”.

The challenge lies in reducing emissions without compromising the quality of the service for the end user. Here Mobile VCE highlights the need for innovation in cell technologies. Were there to be a shift towards the use of femtocells as opposed to macrocells, network coverage could be greatly improved without necessarily being too heavy a drain on resources.

Making mobile networks more eco-friendly however is not a responsibility that lies solely with network administrators. 40% of the British public still believe that they cannot affect climate change. With the Green Radio program looking to educate the public as well as push for technological advances, hitting these carbon-cutting goals is well within reach.

Company Profile – VoxEnable

Tuesday, November 24th, 2009

We’re used to seeing voice activation software used for tasks such as taking dictation. But what about an application that lets you control your media applications, games and design tools? VoxEnable, in collaboration with Nuance Communications’ Dragon Naturally Speaking, is a breakthrough “hands-free” mind-mapping solution for your Windows desktop.

After connecting a microphone and a quick installation set up, VoxEnable allows the user to dictate to applications such as Outlook, Word and Excel, browse an iTunes library and control all the functions of communications tools such as Windows Live Messenger and Skype. The software also lets users create mind-maps through voice commands, a great tool for teachers and public speakers.

Director Ian Bourne sees great potential for the product in the consumer market, particularly useful to an end user with disabilities; “We’ve had a lot of interest from the accessibility and disabled areas. Disabled students for example with dyslexia or dyspraxia, or even visual or physical impairments; it gives them much greater access to a PC”. (more…)

Caecus – object recognition for the blind and visually impaired

Monday, November 23rd, 2009

Steve Lloyd
Wandering through a shopping mall, Steve Lloyd noticed something that he found peculiar – and not particularly helpful. On a wall was a sign advertising ‘information for our blind customers’, sitting above a small box of leaflets written in braille.

In this moment, as he doubted whether this would actually be of any help to blind and partially sighted customers, Steve came up with the idea behind Caecus – a-not-for-profit company that aims to create object recognition technology for the 20 million blind and partially sighted people across the EU.

Caecus aims to allow users to turn their mobile phones into processing devices, providing audio information to the user via a Bluetooth headset. Currently in the research stages, already working with Staffordshire University and in discusison with Nottingham University, Steve believes that Caecus can bring the product to market within 18 months.

The aim is to focus on public sector buildings, and ‘tag’ relevant information such as toilets, fire exits and even significant hazards. Upon entering the building, blind or partially sighted visitors would then be able to access this information via their mobile, and be kept informed of the objects within a 25 metre range. Steve believes that this kind of information could be extended to include information about people – so, if a friend was in the same building as you, you’d be informed of that, too.

Steve believes that, while there are lots of specialists producing technologies for the blind and partially sighted, there is a real need for standardisation – and that this is where a device as ubiquitous as a mobile phone may make the difference. While current technologies are robust, they are not necessarily designed to do a range of things. Steve explains that by using mobiles as processors, they can be used to access a wealth of information.

Steve also plans to make the information available in several languages, meaning that the product would be of use not just to the blind and partially sighted, but also to foreign visitors who need the same information.

For Steve, TechnologyWorld is about finding partners – mobile manufacturers, or others who can provide multi-lingual support. Caecus has received funding from the Department for Health Social Enterprise Investment Fund, but are continuing to search for those who can make their vision a reality.